Consumers Expected to Spend Over $616 Billion on 2014 Holiday Shopping

In anticipation of the upcoming shopping season, according to a new report from Merchant Warehouse, a provider of payment technologies and processing solutions for retailers. The data is part of its comprehensive 2014 Ultimate Holiday Shopping Guide.

With Thanksgiving not falling until the 27th of November, retailers are feeling the pinch of a shortened shopping window and are expected to respond with numerous deals and promotions to ensure that the limited days do not negatively impact their holiday sales.

The guide offers an in-depth review of the expected sales during the initial days of the 2014 Holiday shopping season, the best deals available to consumers, and how both consumers and retailers can get involved in both Small Business Saturday and Giving Tuesday. In addition consumers are provided a quick overview of how to best game plan to make sure that they make the most out of this holiday shopping season. The update also highlights trends in how consumers are purchasing noting that shoppers only visited on average 3 stores during 2013 compared to 5 in the 2007 holiday season.